At Sagetree, we understand that upgrading your online presence can feel daunting. That’s why we focus on making the process as simple and pain-free as possible for our clients. Recently, we had the opportunity to work with Juan Carlos Hernandez, President and CEO of California Southern Small Business Development Corporation, to help them modernize their website and enhance the user experience.
When Juan Carlos and his team approached us, they faced a common challenge—an outdated website and digital presence that no longer reflected their organization’s growing needs. As a key player in supporting small businesses, it was essential for them to have a website that was not only visually appealing but also user-friendly and easy to navigate for their clients.
"We needed to upgrade our website and our technology, primarily more of our presence on the Internet. Most of our information was a little outdated, and we hadn't found the right company to partner with to be able to do that. When we met with Sagetree, it was painless. It was easy, and it was just as simple as they made it seem when we first connected. Now, our site is more user-friendly, making it easier for us to guide those contacting us for information. The whole process was as smooth and convenient as we hoped."
Why User-Friendliness Matters
One critical goal of this project was to make the website more user-friendly. We know visitors will leave if a website is challenging or overwhelming, so we prioritize intuitive design and seamless functionality in all our projects. For California Southern Small Business Development Corporation, this meant creating a digital platform where visitors could easily find the information they needed without hassle.
Before:
Their original homepage design was cluttered with difficult navigation and outdated visuals.
Their original Contact Us page lacked a form for inquiries, making connecting harder for users.
Their original About Us page design had confusing navigation and was text-heavy, making it difficult to read.
After:
The new updates to the homepage simplified navigation with new, engaging images, making it more user-friendly.
The new Contact Us page now features a streamlined submission form, offering a seamless and more convenient contact method.
Their new About Us page has improved navigation and cleaner design for enhanced readability and smoother user interaction.
Best Practice Tip: Keep It Simple
A website should be an easy-to-navigate information hub for any organization, especially those serving a wide range of clients. It shouldn’t be a barrier but a bridge to your services or support. By optimizing the user experience, you help visitors find what they need quickly, improving satisfaction and engagement.
Are You Ready for Your Painless Digital Upgrade?
If you’re struggling with an outdated website or online presence, let us help! Our team will guide you through the process, ensuring a seamless transition that enhances your brand and makes life easier for you and your clients.
Schedule a call with us today to start your journey toward a successful, user-friendly website today!